With that sentiment, there is a sense within the leadership ranks that the party erred in not building a media support system after the 2000 presidential election, when it lost the media coordination of the Clinton White House.
"Across the board, we need to muscle up," said John Podesta, the former White House chief of staff for Bill Clinton and now a law professor at Georgetown University. "That means from the Congressional operations to the party committees to the think-tank world to, most significantly, beefing up our capacity to communicate with the public in all forms of media, not just through obscure Internet Web sites but on television and radio."
