I just took a sneak peek at the forthcoming MoveOn PAC ads. Most were pretty entertaining in one way or another, some were probably pretty effective, although given that I'm not really the type of person they should be aimed at I have no idea if that's true or not.
But, they'll be sure to drive the mainstream media nuts for a variety of reasons. However, there's one thing I hope we can all get straight. MoveOn PAC is, as it suggests, a...wait, here it comes... a PAC! Otherwise known as a... POLITICAL ACTION COMMITTEE. As we're all smart well-informed reporters out here in media land, we understand that PACs have nothing to do with the "shadowy 527s" we keep hearing about. PACs have very strict donation limits and timely financial disclosure requirements. Individuals can't give more than 5 grand in a calendar year to it, and there are overall PAC contribution limits as well.