Most (all, really) media outlets have a major online presence now (including, of course, several internet only outlets). It would really benefit them all to understand that special internet requirements would require them all to subscribe to internet disclosure rules. Joe Trippi appears on Scarborough? MSNBC posts the transcript? MSNBC has to post his client list online.
Or, who knows, the rules may not work this way, but fuck if I can figure out why not.
