I can imagine the conversations in newsrooms when Trump became president. They aren't all that stupid. "How are we supposed to cover this freak show of a man?" And the answer they came to is "we cover it like we cover any other presidency." But that's not what they've done, even if they think it is. They aren't covering Trump as they would've covered Obama or even George W. Bush. Pretending everything is normal is not normal coverage. Normally "tan suits" are enough to cause a freakout.