Keep The Con Going

Clear the plan was to keep the gravy train for the high salary people involved going as long as possible and then...

The once hard-charging autonomous vehicle company Cruise is facing an existential crisis, and is now scrambling to appease investors, regulators and the public — just weeks after the California DMV revoked its license to operate — according to audio of a Monday all-hands meeting obtained by Forbes.

During the hour-long meeting, executives outlined damage control operations ranging from internal “listening sessions” to proposed public-facing websites that would detail collisions involving Cruise cars or allow people to post comments describing their interactions with the vehicles. And a humbled CEO Kyle Vogt confirmed to employees that the company will need to do layoffs.